In collaboration with the Hong Kong General Chamber of Commerce (HKGCC), a series of five workshops are organized to enhance and refresh the knowledge and skills of PR and Corporate Communications practitioners through experience sharing.
* Participants who attended all five workshops will be awarded a "Certificate in Applied Corporate Communication" co-issued by HKGCC & PRPA.
Workshop 1: "Crisis Management and Stakeholder Communications" on 10 January
• How to transform a crisis into opportunities
• How to deal with the stakeholders in the event of a crisis
• Case studies sharing: Understanding the Hong Kong media