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Save the dateFebruary 7, 20209:30 AM - 12:15 PM Add to Calendar
Venue Location
Venue Location

22/F., United Centre

95 Queensway, Hong Kong
Hong Kong

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Event Details
Event Details

In collaboration with the Hong Kong General Chamber of Commerce (HKGCC), a series of five workshops are organized to enhance and refresh the knowledge and skills of PR and Corporate Communications practitioners through experience sharing.


* Participants who attended all five workshops will be awarded a "Certificate in Applied Corporate Communication" co-issued by HKGCC & PRPA.


Workshop 5: "Digital PR in Practice" on 7 February


Outline

• How to provide services including strategic planning, through-the-line advertising, video production and social media utilization to create her group's successful marketing campaigns, including the Big Waster (Environmental Protection Department), Lazy Lion (Department of Health), Chin's Family (IFEC), Sports for Charity (Sun Hung Kai Properties) & Enough Plastic (Ecodrive & NYE).

• Case sharing to demonstrate how to plan and execute a truly integrated publicity campaign


Language: Cantonese

Speakers
Speakers
  • Karin Wong (Co-founder and Creative Director of Adbrownies Advertising Ltd)

    Karin Wong

    Co-founder and Creative Director of Adbrownies Advertising Ltd

Sponsors and Partners
Sponsors and Partners
Tickets
Tickets

Member

HKD 800

Non-Member

HKD 1,000